Founder

Advising with experience. Trusted by clients.

“Transportation is undergoing a transformative shift that occurs once in a lifetime, and I am excited to be at the forefront of this transition.”

Founder

Vartan Badalian, Esq.

Vartan Badalian, Esq., is a legal, policy, and industry expert with more than six years of experience in corporate sustainability, electrification, and transportation. He leverages his knowledge to help drive decarbonization.

He currently serves as the Director of U.S. Transportation at the Center for Sustainable Energy. He previously held positions with GreenBiz Group, Climate Group, Greenspot Smart Mobility, the New York City Mayor’s Office of Sustainability under the De Blasio Administration, the Natural Resources Defense Council, and the United States Environmental Protection Agency.

Vartan holds a Bachelor of Science in Sustainable Energy Management from SUNY College of Environmental Science and Forestry and a J.D. from Lewis & Clark Law School. He is licensed to practice law in New York State.

He is also recognized as one of Business Insider’s 2022 35 Under 35 for the EV industry, a 2022 Aspen Institute Future Climate Leader, and a 2021 GreenBiz 30 Under 30.

Recognized By:

“Lus·a·yin”

Lusayin derives its name from the Armenian word for sun, representing enlightenment and awakening.

This ethos is deeply ingrained in our work. We are inherently driven to seek answers to questions and illuminate solutions to the most pressing challenges.

Leveraging years of analysis and sectoral-level thinking in transportation decarbonization, Lusayin is dedicated to unlocking key insights and illuminating the path forward on an individual level.

Whether it relates to road vehicle electrification, aviation, or maritime shipping, from technical, marketing, storytelling, or relationship-building perspectives, Lusayin shares its connections and knowledge with those who need it most, helping to accelerate industry-wide transportation decarbonization.